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Rice Football Recruiting: Owls to hire “TikTok Coach” Marco Regalado

June 10, 2022 By Matthew Bartlett

There’s a new director of Rice Football Recruiting in town. The Owls are expected to hire “TikTok Coach” Marco Regalado for the position soon.

First reported by Chris Vannini of The Athletic, Rice football recruiting has a new front man. The Owls are set to hire Marco Regalado, known for his viral videos as the “TikTok Coach”, as their Director of Player Personnel & Recruiting Innovation.

Two years ago, Regalado was an assistant high school football coach in Alamo, Texas when he downloaded TikTok and made his first video and started drawing views.

From there he had a stint with V.R. Eaton High School in Haslet, Texas before being hired as a recruiting assistant by now-former Washington State head coach Nick Rolovich and ascending to Director of Recruiting under new head coach Jake Dickert. Now he’s headed to South Main.

For those not on TikTok or otherwise less linked to social media, Regalado’s climb has gone far beyond the bounds of social media. He was featured on The Athletic last spring in a piece that includes several of his earlier videos. He’s also active on Twitter, posting this hint shortly after the news went public of his imminent hiring:

🦉 pic.twitter.com/RIE7iCLyLB

— Marco Regalado (@CoachRegalado) June 10, 2022

Regalado will round out a revamped recruiting staff which includes Lee Menefee, Director of Recruiting Ops/High School Relations, and Jessica Morrey, Director of On-Campus Recruiting. When he arrives, Regalado will take over a current class that has eight commitments, the most recent of which came this week from MacArthur corner AJ Stephens.

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Filed Under: Archive, Football, Football Recruiting Tagged With: Rice Football, Rice Football recruiting

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